Case study

Efficient cross-agency reports for global teams

Repeatable routines and an agnostic data approach can give you helicopter view of your markets.

Global teams of multinational companies have the opportunity of deriving insights from all data sources a subscribed to at a local level. Nevertheless, the complexity sitting underneath merging data feeds together can easily transform this vision into a costly exercise with poor outcomes. Redslim is the partner that brings specialized knowledge and tools to make this an achievable exercise.

A leader in the food industry was leveraging standardized and harmonized data from the agencies they were working with. Despite the high central investment, the harmonized picture was incomplete. They still had to dedicate their own efforts to integrate those data sources that the single agencies couldn’t access directly.

They partnered with Redslim to bring all of their sources into a single central system. The end objective was to expand the breadth of their global data to include all sources with no exception. Our capabilities were quickly tested in a pilot run, and then the whole project was set up across 100+ global data sources.

The organization is now having a higher ROI in their spent for harmonization and integration of their sources from various agencies. All their users can efficiently retrieve from the same online platform global reports that include tracking from mass market, e-commerce and specialized channels.

 

Want to go over your opportunities?

Eric Bensimon
eric.bensimon@redslim.net
+33 6 23 89 73 85

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